, the main international cryptocurrency ATM operator, in the present day introduced a brand new advertising and marketing marketing campaign to show the simplicity round investing in Bitcoin. CoinFlip’s new advert, titled “So Flippin’ Simple,” options actor and long-time crypto investor Neil Patrick Harris unveiling the corporate’s ATM and money to Bitcoin mannequin.
Harris, well-known for his roles as ‘Doogie Howser M.D.’, and the sitcom ‘How I Met Your Mom’, shared how taking the position of spokesperson and partnering with CoinFlip is related to his personal discovery of Bitcoin and hope others are in a position to undertake the cryptocurrency as properly.
Harris shared in an interview with me how, “I bear in mind once I first heard about Bitcoin; like most individuals, I didn’t totally perceive it however on the time the worth of Bitcoin was so low I figured I may give it a shot with out risking an excessive amount of.”
Harris, who was picked by CoinFlip due to his story as a novice who frolicked studying the house, went on to notice that, “Now, my funding has grown tremendously and multiplied in worth, even main companies and conventional buyers are all leaping on the bandwagon. My purpose is to let everybody understand how simple and accessible it’s to put money into cryptocurrency and be a part of the way forward for finance.” With high-profile buyers similar to Paul Tudor Jones and firms similar to MicroStrategy grabbing, it’s simple to see how Harris may spur adoption for the typical investor as properly.
With the advertising and marketing marketing campaign of which Harris is the spokesman titled ‘So Flippin’ Simple’, CoinFlip as an organization hopes to lean additional into its mission of constructing cryptocurrency extra accessible by educating the general public in regards to the ease of taking part utilizing the money they’ve readily available. The corporate said in a press launch that it believes it will possibly present a easy simple solution to make investments for people who aren’t tech-savvy. And in line with their CEO, Bitcoin ATMs adjust to the Financial institution Secrecy Act necessities that banks do, in addition to being registered as a Cash Companies Enterprise (MSB) with FinCEN and as a cash transmitter in sure states as required.
Ben Weiss, the brand new CEO of CoinFlip as of April 2021, shared with Forbes Crypto he hopes his enterprise will scale to five,000 ATMs by the top of the yr, defined his enterprise mannequin of providing 24-7 customer support and the flexibility to accumulate Bitcoin in lower than 60 seconds makes his agency a challenger to cryptocurrency exchanges similar to Coinbase and Gemini. Weiss, who ran the day-to-day operations of CoinFlip previous to shifting into the position of CEO, predicts there will probably be, “…Bitcoin ATMs in each single fuel station, in each single avenue nook, and that you will note as many bitcoin ATMs as regular ATMs finally.”
Concerning the strategic partnership with Neil Patrick Harris, Weiss feedback, “We partnered with Neil Patrick Harris who’s well-known and approachable and decrease that perceived bar for entry into the house,” stated Weiss.
“Cryptocurrency is the way forward for how we store, make investments, and do enterprise, however it can be extremely technical and intimidating. I choose my transactions to be easy and to the purpose,” stated Neil Patrick Harris. “It’s why I joined forces with CoinFlip – their ATMs make it so anybody can flip their money into a big funding alternative with a terrific return.”
Harris definitely takes a threat as he now could enter the world of ‘crypto-twitter’ the place celeb influencers similar to Elon Musk have left many within the house annoyed, to say the least. Nevertheless, solely time will inform if he finally ends up being a optimistic for cryptocurrency as he begins discussing it extra on mainstream media.
Disclosure: Of many belongings, Bitcoin includes a portion of my funding portfolio.